Senior Technical SEO Account Manager - Manchester

About IDHL Group


IDHL Group is one of the UK’s largest integrated-service agencies comprising of WMG, Ingenuity Digital, NetConstruct and Pinpoint. Analytical in our approach and inquisitive by nature, data is in our DNA. 

Our 170-strong team are experts SEO, PPC, Paid Social, Programmatic, Content Marketing, Outreach and Digital PR. Analytical in our approach and inquisitive by nature, we’re a Digital Agency with a difference. Our extensive portfolio of in-house developed intellectual property fuels our ability to blend technical expertise with imagination to generate measurable and impactful results.

We’ve established a solid track record for helping businesses improve their online visibility, driving traffic and increasing conversions. This is proven by our outstanding retention of enviable clients, including blue-chip companies and household names, both across the UK and internationally.


Overall Role and Responsibilities:


Responsible for account managing key client’s online marketing campaigns, devising and communicating technical SEO strategies and ensuring results are delivered. Account manager’s client portfolios are typically worth £30-£50k of revenue per month and include clients of all sizes and budgets ranging from £2k to £50k pm. 


Senior members of the team are also responsible for staff mentoring, 121's and contributing to continued growth of the SEO team. 


Duties will include:

  • Responsibility for pro-actively managing a portfolio of client’s online marketing campaigns from a technical SEO perspective with focus on deadlines and results, whilst maintaining a commercial and strategic overview of each campaign.
  • Interpreting and translating client’s needs and requirements to ensure content, creative and outreach campaigns are designed and delivered effectively through these departments.
  • Developing and managing strong client relationships.
  • Working as part of a team of SEO specialists, with support from Technical SEO analysts and Executives.
  • Proactively managing client’s expectations and promoting a clear communications programme.
  • Preparing meeting presentations/documentation and attending client meetings.
  • Managing resources to ensure all work is completed on time to the required standard.
  • Monitoring campaign performance, analysing/interpreting data, drawing conclusions from findings and making recommendations.
  • Compiling internal and external reports and documentation.
  • Adhering to and delivering on SLAs and communication plans.
  • Creating troubleshooting action plans and liaising with various internal departments and clients to ensure they are implemented.
  • Adapting campaigns to reflect search engines and algorithms updates and changes as well as to new developments within the online marketing industry. 
  • Keeping abreast of the latest thinking and participating in the team’s R&D.
  • Liaison with the sales account managers to ensure a collaborative and united client management approach.


Team Leader

  • Being a strong and inspirational team leader leading by example with energy and enthusiasm.
  • Focusing on delivering a high quality product, improving efficiency and maximising the team’s potential.
  • Ensure resources are effectively deployed to maximise efficiency.
  • Managing the facilitation and prioritisation of work.


On-going performance management and monthly 121’s

  • Performance assessment in relation to clients, teams, processes and company.
  • Training: on-going monitoring and assessment of the training needs within the team and help develop and deliver appropriate training programmes for teams and individuals.


Products and processes

  • A thorough understanding of the company’s processes and systems ensuring they are implemented and followed consistently.
  • Maintaining an in depth understanding of the company’s products and SLAs.



  • Having a complete and thorough overview and input of client and working with SEO Account Managers and Executives in the group, to resolve any issues quickly and effectively.
  • Focus on client retention.



  • Constant monitoring of resources; managing deployment to ensure all work is completed to deadline.
  • Creating and managing client deliverable schedules and ensuring they are adhered to.
  • Playing a key role in the continuing growth of the PPC team.
  • The ability to be hands on and step in to help when there is a resource shortage or a specific need. 


Ideal candidates will: 

We are looking for someone who is as passionate as we are about all things SEO, with boundless energy and enthusiasm as well as steely determination to succeed. You will need to hit the ground running! This role has huge opportunity with the potential for career development in a rapidly growing business with ambitious plans for the future including national and International expansion. 

As well as:

  • Proven experience in successfully managing multiple SEO campaigns and achieving results.
  • Excellent analytical skills, the ability to interpret data and trends along with meticulous attention to detail.
  • Fantastic communication skills and an ability to create rapport at all levels. 
  • An ability to write well thought-out, comprehensive commentary, reports and communication.
  • Be able to “hold their own” and facilitate productive, positive client meetings, face to face and on the telephone.
  • Have the ability to think creatively around problems, interpret client’s requirements and translate them into an action plans.
  • The gravitas, communication and presentation skills to participate in meetings with attendees in senior company positions.
  • Be organised and methodical with the ability to juggle priorities.
  • Be an advanced user of Excel or other spreadsheet packages.
  • Have a technical understanding of website architecture. Any knowledge of website design / development and associated languages would be advantageous although not essential.
  • Have some experience building websites, managing websites or running blogs.


Training and Progression

We believe in investing in our employees, working with leading training providers and professional bodies to expand your skillset, with regular workshops, lunch and learns, as well as tailored Personal Development Plans created to support your career aspirations.

The diverse range of specialisms across our business provide plentiful opportunities to get a taste for new areas within digital marketing and broaden your experience.

Time will also be given to research and investigate new technologies as part of this role.



Employee well-being is high on our agenda, and we pride ourselves on the range of benefits we’re able to provide and want to ensure our staff are satisfied.

A performance bonus rewards effort, whilst our quarterly company awards recognise individual achievements. To keep those creative juices flowing we provide free fruit and refreshments, and we always look forward to the monthly free sandwich Friday.

We’re a social bunch too, with regular company events to look forward to such as the races, picnics and the always much anticipated Christmas party. Not only that, but we genuinely like each other too, it’s not just a work thing! You’ll often find our employees out and about together, with many making some great friends in their colleagues.

Thinking of your future, we operate a Company Pension Scheme, that, like a fine wine, improves over time, rewarding your loyalty over the years. We even offer a private health plan to make sure you’re well looked after.